Mike, High School internship – Advertising, Marketing

Currently the Digital Title Product Manager at Vistaprint, Mike’s passion for graphic arts and marketing have been consistent throughout his career. When he was in high school, Mike told us he was interested in learning how a successful business is developed, and in particular, marketing and advertising. We matched Mike to BigFish, a Boston marketing and PR company. Their founder and Mike’s mentor is also a Professor of Media Relations at Emerson College.

Mike then parlayed that internship to a marketing internship with the New England Patriots. More internships followed as well as 6 years of promotions at Vistaprint.

Mike’s Career Path- University of Massachusetts at Amherst – Isenberg School of Management, Summa Cum Laude, marketing internship at BigFish, marketing internship for the New England Patriots, Co-Manager of UMass student-run business, Campus Design and Copy

In his journals, Mike told us that he enjoyed the fact that most people in the office were in their 20’s and the vibe was a lot of fun. He was given many responsibilities including developing media lists for pitches, market research, and graphic design projects including logo conceptualization. He enjoyed sitting in on his mentor’s media pitches and learned how to be more confident on business telephone calls.

Mike’s mentor wrote in his letter of recommendation,

“Mike focused on assisting me create, implement and manage marketing programs for a wide range of clients. Throughout the time he spent with us, he demonstrated solid analytical thinking and diligent research skills. His intuitive knowledge and leadership skills enabled him to embrace every challenge he came up against, contributing in both strategy and execution to numerous marketing programs. He is exactly the type of enthusiastic, open-minded student I look for in the courses I teach at Emerson and would be an asset to any university.”

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